The global COVID pandemic shone a spotlight on communications within the pharma industry - and the effect was startling. Increasingly, pharma companies and services face a widening disconnect between themselves and their patients. Internal communications flag, as employees question the approach of the business that employs them. Healthcare stagnates and processes flounder as a vital [...]

The ability to explain complex medical concepts via 3D medical animation signals a step up for the healthcare industry. Everything from patient engagement to student training - from 3D visualisations of surgical devices, to explaining the human body through computer graphics - stands to attain new levels of quality and effectiveness, through medical illustration and [...]

Organisations within the pharmaceuticals industry routinely face unrelenting pressure to consistently deliver breakthrough solutions in record time. The Covid-19 pandemic and the unparalleled vaccine development turnaround from companies such as Pfizer and AstraZeneca has only amplified this already unyielding supply and demand dynamic. There is no denying that technologies such as IoT and AI played [...]

According to self-report data from the Labour Force Survey, 565,000 workers sustained a non-fatal injury at work in 2021/22. Whether caused by slips and trips, handling and carrying, or being struck by a moving object, the workplace is one of the most common places for an accident to happen. While there are many variations of [...]

There’s no escaping the fact - biotech is a complex world. Pharmacology encompasses myriad, often-complicated topics and processes, and forward-facing pharmaceutical companies need many strings to their bow. At any given time, the onus may be on pharma companies to provide elements such as: MOA (mechanism of action) demonstrations, novel healthcare research, doctor and nurse [...]

“A game is an opportunity to focus our energy, with relentless optimism, at something we’re good at (or getting better at) and enjoy. In other words, gameplay is the direct emotional opposite of depression.” - Jane McGonigal, author, researcher, designer By now, gamification has to be the corporate world’s worst-kept secret. As a tool for [...]

For countless businesses, the office, warehouse, an outdoor plot - or any other premises - is irreplaceable; it’s the very nerve centre of operations. Sadly, however, no physical location is ever truly free from fire hazards, and sometimes, the worst can happen. It only takes a spark to start a fire (or wildfire) that can [...]

Most people have a very specific idea of what a ‘gamer’ is; the term usually conjures up a specific image in the mind. But the reality of today’s gamer couldn’t be more different, with the prevalence of mobile games and pandemic living having a huge impact on shifting the demographics of who a gamer is. [...]

In the words of Henry Ford, founder of the Ford Motor Company and one of the 20th century’s most successful business people, “the only thing worse than training your employees and having them leave, is not training them and having them stay.” Indeed, the business value of an effective training program, and the implementation of [...]

Enterprise is, for better or worse, the energy that makes our consumer world go round. Businesses come in all shapes and sizes, selling all manner of different products and services, catering to every conceivable market demographic. But of the almost 5.6 million companies in the UK, and the 213 million that are estimated to exist [...]

Nine seconds. That's the purported attention span of the much-maligned goldfish. But, somewhat less-amusingly, the modern human consumer has an attention span of eight - just eight - seconds, meaning that humans have weaker concentration abilities... than goldfish. That's according to research by Microsoft, and reported in TIME magazine, anyway. The headline-grabbing and slightly tongue-in-cheek [...]

It’s no secret that engaged employees are motivated employees. Moreover, job satisfaction drives productivity and profits. Surveys show that a happy workforce produces higher levels of performance, less absenteeism and better employee retention. The key question for businesses is how to keep your employees motivated to work for your company. With advancements in technology, and [...]

Immersive VR training can be used to construct riskless environments, accelerate onboarding processes, and vastly improve ROI; and yet, only just over a quarter of all businesses are currently using VR to train employees (Finances Online). At Sliced Bread Animation, we've developed a number of high-quality VR training projects for our clients, helping to create [...]

No matter your sector or industry, engaging your users is the first step on the path to success; fail to inspire, captivate and arrest people, and any subsequent efforts to make sales (or even be noticed) will be in vain - or, at least, significantly hindered. Our modern world is populated by human beings, consumers [...]

Augmented reality (AR) is an increasingly growing trend that is permeating numerous aspects of our life. It has multiple uses that inform, inspire and entertain. In a nutshell, AR can provide data in real-time that influences decision making. The technology allows users to visualise the real world with a digital augmentation overlay making for an [...]

Introduction Haptic Authoring Pipeline for the Production of Immersive Experiences, or HAPPIE for short, was an Innovate UK funded Research and Development project that Sliced Bread Animation was more than excited to tackle in the later months of 2019 through to 2021. The aim of the research was to build projects that would give a [...]

With several years of commercial e-learning projects designed and developed for virtual reality devices, Sliced Bread Animation has taken a look to further build on this knowledge-base by adding haptic and force feedback aspects to e-learning experiences. In relation to the technology world, haptic feedback encapsulates every device that provides a sensation of digital touch. [...]

What is Hand Tracking? Hand tracking has become an integral feature within recent generations of immersive technology and Virtual Reality (VR) devices. With the widespread adoption of this feature, engineers and developers are faced with a list of opportunities and challenges to tackle, most of which are related to human usage.  So what is hand [...]

We make it our mission to transform our clients’ requirements into immersive 3D medical animation that captivate and engages your target audiences. We partner with clients such as Merck, Novartis, Takeda, GSK, and the NHS to help them visualise their messages. We have an extensive history and understanding of healthcare industry. We know how important [...]

We make it our mission to transform our clients’ requirements into compelling stories that captivate and engage target audiences. We partner with clients such as Reckitt, Unilever, Danone, Nestlé, and Coca-Cola to help them visualise their messages. We have an extensive history and understanding of immersive animation processes. We know how important it is to [...]

Animation and gamification are becoming more prevalent in business settings. Thanks to its animated visuals and engaging features, companies particularly find gamification is an effective training tool. An increase in data breaches has underscored that companies are obligated to raise awareness of cybercrime activity. Whilst it is widely believed that hackers use complex and advanced [...]

If you’ve read our previous blog about revealing a character’s emotions by bringing their eyes to life, you might be interested in how this quick animation was done. We’ve therefore prepared a little tutorial that you can hopefully follow easily. It introduces you to two helpful tools of mine that really speed up my animation [...]

It’s a great advancement of our times that nearly anyone with a designer's eye and some feel for motion graphics can now get their hands on animation software without the need to be able to draw properly … but, what is the secret of really breathing life into your character? Knowing how a character needs [...]

Animation is becoming increasingly widespread in online learning. The benefits of animation in eLearning environments is well documented; animated content is fun, engaging, motivational and enhances memory recall. With Covid-19 forcing school children and university students to study from home, teachers are finding it difficult to keep on top of the amount of content they need [...]

What is Synthetic Data? Synthetic data is a result of artificially manufacturing any sort of data - whether it be images, texts, or audio - algorithmically, rather than generating the data type by real world events. These data sets are used as a stand-in for testing production or operational data, to further corroborate mathematical models [...]

When trying to achieve realism and high definition in Unity, it is important to study lighting techniques within game engines (such as Unity & Unreal) to see how much you can push a scene and how much others have been able to achieve. Once you’ve done some research, find an image with nice lighting similar [...]

Real-Life Examples Of How Businesses Are Adopting VR Technology It doesn’t seem all that long ago since businesses made the transition to digital technology. Yet the next phase of the technological revolution in the workplace is already picking up pace rapidly; virtual reality (VR) simulators. VR technology has been slow to break into the commercial [...]

Overview There are two major players when it comes to the subject of game engines - Unity3D and Unreal Engine. Both of these engines have been steadily and rapidly evolving along with the gaming industry. Some of the world’s most popular games are powered by these engines, such as Fortnite with the Unreal Engine, and [...]

Lockdown changed the world in which we live. Social distancing and isolating at home also meant for many of us, combining home-working with home-schooling. This was a real challenge for us here at Sliced Bread, as the first few weeks of lockdown was filled with frantic activity completing projects, with our team spread out over [...]

The 3D animation industry is becoming increasingly popular and firms are crying out for skilled animators. There are numerous opportunities for outsourcing, employment, revenue generation, and business growth. However, in order to make a career or an animation project profitable, animators have to be skilled in creating high-quality animation fast. Respectable animators should aim for [...]

It is said that creating and developing a game takes a whole village, but getting your game in front of players does not have to be an equally arduous task. There are a number of options for self publishing games with Unity3D. Getting player feedback as quickly as possible is vital for the game iteration [...]

Christina came to the UK from Austria to study animation at Bristol University where her talent was spotted by Aardman Animations. She worked on a number of Aardman projects including ‘Morph’ and ‘Rex the Runt’ and was an animator on the internationally successful “Chicken Run”. A few years later, in 2002, Christina set-up Sliced Bread [...]