WebAR began with allowing users to place static objects in their real world and interact with them. This in itself was a big leap forward in browser technology, and gave a real taste of the possibilities for creating web based AR content.

Advertising is becoming increasingly more competitive and difficult in the digital age. Want to know how to spark up your corporate animation videos?

Virtual Reality and Augmented Reality applications are among the most dynamic technologies impacting the business world. Can your business afford to ignore VR and AR animation? Read more to find out our 5 top facts on how VR and/ or AR can enhance modern businesses.

Investment banks are well-positioned to drive the adoption of immersive technologies by enhancing customer experience on digital platforms. Not only is VR and AR beneficial for financial institutions, it’s also a solution for your business clients.

Today, therapists are exploring the possibility of using virtual reality (VR) and augmented reality (AR) as an alternative treatment. Read more to see how VR can support and help patients with mental disorders.

The human brain is only able to retain a small percentage of information – even less when the student is not stimulated. As a result, the best method of learning in the current paradigm is repetition. Virtual Reality technology can enable more effective learning at a lower cost and in less time than many traditional learning methods.

As the old axiom indicates, youth are the future of industry. But what will the world look like in years to come if today’s companies cannot engage the decision-makers of the future?

In recent years, a spate of digital healthcare apps have been introduced to help HR officials manage the health and wellbeing of employees. This new breed of wellness apps are not only designed to deliver benefits for employees, but also employers. Can VR and AR impact wellbeing of employees and others?

Integrating virtual reality (VR) and augmented reality (AR) technologies into learning management systems (LMS) gives businesses an opportunity to measure the capability of employees and identify where improvements can be made. Do you know how many benefits there are when integrating VR/ AR with a LMS?

Putting VR technology to practical business use provides advantages that have never been available in the past. And because the technology is so versatile, you can produce anything your imagination allows you to. Or in other words, whatever environment you need to help your business thrive.

Virtual Reality (VR) and 360 video are exciting new technologies that are rapidly changing the way we interact content. They provide a much more immersive experience for viewers, and the possibilities are endless.

VR is not only for gaming and making films pop to life. Organisations are using VR technology to create real-world training programs for employees and marketers provide customers with fully-immersive experiences. Even if you don’t know much about virtual reality or the technology, you probably know enough about VR to recognize its potential. But what should your business expect from virtual reality, and is the technology worthy of all the hype?

Our MD, Jamie Denham, spoke about “VR Technology for Medicine” at the Knowledge Transfer Network’s 9th Intelligent Imaging event in Glasgow. Imaging as the most information rich sensing technology is one of the most important technology widely utilised across human society and industries, from entertainment, healthcare, security, agriculture to transport, energy and space, etc.

What is the best mode of media for your business increases the potential for businesses to engage your audience and aggregate your marketing efforts? Take a look here to see which applications can boost your business through immersive and innovative media spectrum’s.

Virtual reality provides innovative ways to engage staff. Today’s employees value opportunities to learn about their jobs and grow into a role with the company they choose to work for.

The emergence of virtual reality (VR) provides users with the opportunity to have new experiences. For mental health practitioners, VR is the gateway into the world of patients suffering from mental health issues such as anxiety disorders and phobias.

Stuck on how to fix VR playback on mobile devices? Follow our step by Step tutorial (video) on how to solve your problems.

On the 20th – 22nd April 2017, we exhibited at the VR Show at the Business Design Centre in London. It was a chance for us to show the production methods we use when building for VR.

Read about how our MD, Jamie Denham presented at the Virtual Reality Show London back in April 2017, showcasing our production process on the multi-award winning Virtual Valve project, and also talking about our learnings whilst working on VR projects.

A lot of the time when people assume the virtual reality is used exclusively for video gaming, however this is not the case. VR is a powerful tool when used for business, especially when it comes to selling or marketing a product

5 things we discovered and learnt from whilst working on an Oculus Virtual Reality Project.