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Animated Explainer Videos: Using Animation To Communicate ‘How’
Animated explainer videos are an excellent way of getting your point across. Especially complex topics that are not easy to explain in writing. Communication is key. We’ve already looked at how to communicate the why using animation in a previous article. This time round we’re going to look at how to use animation to communicate [...]
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Pharmaceutical Animation: Say More With Video
The pharmaceutical industry has an extensive reach. However, large companies within this sector do not have a strong brand perception with the public. One of the challenges pharmaceutical companies need to overcome is communication. For the most part, pharma communication is the existing paradigm that is neither informative, engaging or memorable. So what can companies [...]
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Why Are Animated Explainer Videos So Effective?
Video content now makes up a huge part of what it means to be online, and more than even before, businesses are finding new ways to interact with new audiences through video production. With social media platforms like TikTok encouraging such a rapid turnover of video content, it’s not surprising that companies are quickly slotting [...]
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Improving Information Retention: The Importance of an Animated Explainer Video
Gone are the days of cumbersomely explaining concepts via long-winded emails, or worse, in a hastily thrown-together PowerPoint presentation. The digital world has moved on in leaps and bounds, and with it, we possess a far more sophisticated and potent method of messaging at our fingertips. In this day and age, with the aid of [...]
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Animating Corporate Characters
Are your internal communications failing to connect with your workforce? Using characters can help break down the barrier between a company and their employees as they can identify with the characters on a emotional level. It gives them an instant connection with what they are viewing and the information being communicated.
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