Why You Should Hire a Medical Animation Company For Your Next Project

Medical animation has become an essential tool for modern education and research, and its use is on the rise. With an ever-increasing demand for medical animations, it is essential to understand the importance of hiring a medical animation company for your next project.

As an experienced medical animation company, Sliced Bread Animation specialises in creating custom-made content for the medical industry. With years of experience and a team of highly skilled professionals, we have established ourselves as leaders in the field of medical animation. Our animations are visually appealing, scientifically accurate, and highly informative, making them an ideal tool for medical education, marketing and research.

In this article, we’re going to detail medical animation and cite its numerous uses within the field, giving you an accurate insight into how it could benefit your organisation and patients.

What is animation in the medical field?

Animation has become an increasingly vital tool in the medical field. It provides a powerful means of communicating complex medical concepts and procedures to patients, medical students, and healthcare professionals.

Animation videos enable clear and concise visual representations of medical processes, which can help to enhance understanding and provide a detailed insight into the workings of the human body.

It’s also useful for medical marketing for pharmaceutical and healthcare companies, helping to relay the uses of new treatments and medical devices more efficiently and precisely.

A still from a 3D animated mechanism of action animation with factor cell floating around

Is animation beneficial to the medical industry?

The versatility of animation in the medical science field is vast.

It can be used to create videos on surgical procedures, medical equipment, and even pharmacological mechanisms. The use of animation in the medical industry has significantly increased in recent years, and this trend is expected to continue as more medical practitioners realise the potential benefits it offers.

Patient explainer videos: help patients understand complex healthcare concepts and treatments

Patient explainer videos are one way in which animation can benefit the medical industry.

These videos help patients understand complex scientific information, healthcare concepts and treatments better. Medical animations can make complicated procedures, such as surgery, easier to understand by visually depicting them in a clear and concise way. Patients can watch the videos and familiarise themselves with the procedures before undergoing them, reducing anxiety and fear and allowing for more informed decision making and enhanced patient involvement and advocacy.

Surgical animations: minimise training risks through augmented reality

Augmented reality can minimise training risks and allow for less-pressured, safer learning. Medical students can use augmented reality to simulate real-life scenarios and learn how to perform procedures without putting patients at risk.

These training scenarios can also be used to train experienced surgeons to perform new procedures, reducing the learning curve and increasing the success rate of the surgery.

Learner and patient engagement: increase engagement across the board with innovative graphics

Animation can also increase engagement across the board with innovative graphics.

Medical animations can be used to create engaging educational content that help medical students and practitioners understand complex medical concepts. These animations can be used to create engaging content for patients that boost awareness and understanding of medical conditions and treatments, leading to higher health engagement and better patient outcomes.

Medical animation video examples

At Sliced Bread Animation, we routinely work with a wide range of clients in the medical and pharmaceutical fields to produce high quality AR, VR and gamification animations.

Some of our leading medical animation case studies include:

  • Bowel Cancer UK – Colonoscopy explainer animation video

We worked alongside Denhams Digital to create an explainer video for Bowel Cancer UK. The aim was to reduce stigma and uncertainty around getting a colonoscopy by giving patients an accurate idea of what the procedure entails, showing that it’s nothing to be afraid of and has the potential to save lives.

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  • Patient Story – Primary immunodeficiency

For this VR project, we collaborated with a leading biotech company to give an insight into what life is like living with primary immunodeficiency. The aim was to show how a new type of medical device can help patients with this condition improve their quality of life.

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  • Medical VR – Virtual valve

We produced an immersive VR experience to show how aortic stenosis affects patients. Through the animation, users could explore the inner workings of the heart to better understand how the condition impacts the organ and patients, increasing their understanding of aortic stenosis. This project won four awards at the PM DIgital Awards 2016.

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We have a myriad of other medical animation case studies for you to browse. Click here to read them all.

Still from the Diabetes Voyager VR game showing an artery along with blood glucose level meter on the right

Medical animation videos at Sliced Bread Animation

The use of medical animation in the healthcare industry has proven to be an invaluable asset, providing clear and concise communication to medical practitioners and their patients.

The advantages of investing in animation cannot be overstated. With our specialised knowledge and expertise in creating complex medical animations, Sliced Bread Animation offers an efficient and effective solution for communicating complex medical concepts to a wide audience.

Our team has worked with reputable experts with an in-depth understanding of medical procedures and terminology, making us well-suited to producing animations that accurately depict complex medical concepts.

Using the latest animation software and techniques to produce visually appealing and engaging animations, we can tailor animations to meet the unique needs of each client, ensuring that the final product is accurate, informative, and visually captivating – no matter the subject or aim.

To find out more about our medical animation studio products, please contact us.

FAQs

How much is medical animation outsourced from a company?

The cost of medical animation varies depending on the complexity of the project, the level of detail required, and the duration of the animation. However, investing in high-quality medical animation can have numerous benefits for medical practitioners, including improved patient education, enhanced understanding of complex medical procedures, and increased engagement with patients.

At Sliced Bread Animation, we provide tailored quotes for each project to ensure that our clients receive the best value for their investment.

How long does it take to create custom medical animation?

The timeline for creating custom medical animation depends on a variety of factors, including the scope of the project, the level of detail, and the specific goals of the animation.

We work closely with our clients to establish clear timelines and ensure that their projects are delivered on time and within budget. Our experienced team of animators is dedicated to providing high-quality animations that accurately convey complex medical information in an engaging and accessible way that adheres to your timeline goals.

How do you ensure medical and anatomical accuracy?

Ensuring medical, anatomical and scientific accuracy is a crucial aspect of creating effective medical animation. At Sliced Bread Animation, we work closely with medical professionals and subject matter experts to ensure that our animations are based on the most up-to-date scientific knowledge and best practices.

We use a range of tools and techniques to ensure that our animations are accurate, including detailed research, consultations with medical professionals, and advanced 3D modelling and visualisation software. Our team is dedicated to providing animations that are not only visually stunning, but also scientifically accurate and informative.

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