- To create an informative and engaging animation that promotes and explains the EBRD’s Trade Facilitation Programme (TFP)
What we did
The European Bank for Reconstruction and Development’s Trade Facilitation Programme was created in 1999 with an aim to promote foreign trade to, from and amongst their countries of operation. Since then it has has won numerous awards, and has more than 800 confirming banks worldwide.
We created a film for the EBRD to explain how the TFP works, and showcase the benefits of its model. Working in 3D rendered in a vector style, we were able to produce an animation that captures the fluid nature of the programme, illustrating how money moves between the issuing and confirming banks.