ICAP 2015 – New Year. Limitless Possibilities.

A communication video for ICAP that highlights their Charity Day 2014 achievements in a creative and engaging way. The video sequence works around the premise of “One day. Limitless Possibilities.” and emphasises the global presence of ICAP’s activities as a positive influence over the year ahead.

Building on the success of last years sequence, we sought to emphasise further, how one day in 365 has a positive (rippling) effect on so many lives. Limitless possibilities is illustrated through a number key sequences, in some case using an infinite number of images to show the depth of the event. Click on the image below to view.